We've created a scalable sales tool to explore Antler Homes' development, that doubles as a right-hand help for the Sale Agent in the marketing suite. Reachable from everywhere in the world, including the marketing suite.
Antler Homes partnered with us to revolutionize how buyers interact with their flagship residential development. We set out to create a seamless, web-based platform that empowers prospects to explore every facet of the site—from the comfort of their own home or on the go—while providing sales agents in the marketing suite with a dynamic, touchscreen companion that enhances face-to-face presentations.
Our comprehensive solution blends photorealistic 3D visualizations, interactive site navigation, and immersive walkthroughs into a unified experience. By combining robust remote access capabilities with an engaging in-suite interface, we crafted a versatile tool that not only elevates the home-buying journey but also streamlines agent workflows and drives meaningful engagement at every touchpoint.
The challenges
Antler Homes required a single platform that supports both remote exploration and in-suite touchscreen use, with universal compatibility across devices. Clients demanded lifelike housetype renderings, dual-height 360° site rotation, Street View and VR interior tours, favorites and email summaries, local-area insights, digital brochures, incentive campaigns, detailed specs, and live CMS-driven availability updates.
The Solutions
We engineered a fully web-based configurator optimized for lightning-fast content delivery and a sleek, intuitive UI. Our team produced photorealistic 3D scenes and implemented dual-height 360° rotation for comprehensive aerial perspectives. Integrated Street View and VR tours immerse users in the development. Modular sections—Homes, Siteplan, Gallery, Brochure, Wishlist, Local Area, Specs, Incentives—are enabled or disabled on demand and managed via an elegant CMS. Favorites and automated email summaries streamline the buyer’s decision process.
The RESULTs
The unified platform surpassed expectations: homebuyers can self-serve remotely or interact live in the marketing suite, while agents gain a powerful touchscreen ally that enhances presentations. CMS-driven updates ensure always-accurate plot availability, and the seamless integration of art direction, graphic design, and technical execution coalesced into a standout, end-to-end experience that drives engagement and sales.
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